THE MOST IMPORTANT E-COMMERCE DEVELOPMENTS FOR 2018

Briefings want everything and scream for ‘help’. From the moment a new technology rises, we all start running after it.

EMAKERS expects the trends we predicted for 2017 to also play an important role in 2018. However, trends and developments follow one another in rapid succession and therefore we identified x large developments for this year. We think you should place those developments on your agenda when you’re professionally active in e-commerce.

mobile-first

MOBILE
FIRST

Almost every working adult has a smartphone today and more than half of the consumers reach for the smartphone immediately after waking up.

conversational-commerce

CONVERSATIONAL
COMMERCE

SMEs will increasingly use bots to handle questions and orders. For EMAKERS, bots are the cornerstone of conversational commerce.

cross-border-e-commerce

CROSS-BORDER
E-COMMERCE

With 28 countries, 24 official languages and 10 currency units, the EU shines in mutual differences - but it is becoming increasingly easier to sell cross-border.

visual-commerce

VISUAL
COMMERCE

A picture sells more than 1,000 words. The internet consumer indicates that product photography is still more important than customer ratings.

2018 ALSO BECOMES THE YEAR OF ..

There is so much more that we wanted to write about: automatic commerce, a wave of bankruptcy among web shops, the dominance of Amazon (and how to deal with it), and so on. We also want to share the following developments with you.

B2B INCREASINGLY BECOMES B2C-PLUS

In the past years, the difference between the B2C- and B2B e-commerce has become smaller and smaller.

MAGENTO: THE YEAR OF TRUTH

Until now only five percent of the Magento sites migrated to the newer version.

STRICTER RULES ON PRIVACY WILL APPLY ALL OVER EUROPE

As a business manager, the new privacy legislation offers a series of opportunities, if you’re prepared well.

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